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What is transmedia navigation?

What is transmedia navigation?

That’s why our skill is transmedia navigation – the capacity to seek out, evaluate, and integrate information conveyed across multiple media. The push for transmedia is bound up with the economic logic of media consolidation. Yet, there is a push to transform this economic imperative into an aesthetic opportunity.

Is Harry Potter a transmedia story?

Harry Potter is the epitome of transmedia storytelling because it comes across so many different platforms: book, film, video game, and website.

What are the 7 Principles of transmedia storytelling?

Jenkins then establishes his seven principles: Spreadability vs. Drillability, Continuity vs. Multiplicity, Immersion vs. Extractability, Worldbuilding, Seriality, Subjectivity and Performance.

Which is an example of a transmedia franchise?

A transmedia franchise is probably the idea that everybody has in mind about transmedia: maybe the most famous example is The Matrix, this project from 1999 with the trilogy of three movies but also several other extensions related to the story world of The Matrix, so we have the films, but we also have the animated …

What’s the difference between transmedia and crossmedia?

It is clear that crossmedia does not expand the narrative of a fictional world, but only redistributes the content and information through the largest possible number of different media platforms. On the other hand, transmedia content expands the whole fictional world.

What is meant by transmedia?

In this sense, transmedia refers to the interaction between different forms of media leading to convergence, as well as to the transfer of the contents of one form of media to another. In other words, transmedia refers to the relationship between different forms of media.

What is multiplatform storytelling?

Transmedia storytelling (also known as transmedia narrative or multiplatform storytelling) is the technique of telling a single story or story experience across multiple platforms and formats using current digital technologies.

What is transmedia learning?

Transmedia learning is the scalable system of messages representing a core experience that unfolds from the use of multiple media, emotionally engaging learners by involving them personally in the story.

Is transmedia still a thing?

Transmedia storytelling originated in mainstream media such as novels, films and comic books, and it is still most commonly and expansively used in entertainment contexts.

What is multi platform in film?

It is now common for works to be produced for, consumed, distributed and exploited across different media platforms simultaneously and non-sequentially. These may be called ‘multi-platform’ works.

Who invented transmedia?

Henry Jenkins
Occupation University Professor
Years active 1992–present
Employer University of Southern California
Known for Theories of “transmedia storytelling” and “convergence culture”

Is Star Wars a transmedia?

As the other chapters in this collection attest, Star Wars is a prime example both of contemporary transmedia storytelling and of media franchising. The story and brand spread across multiple media platforms and textual commodities, driven by the ongoing battle between the forces of good and evil.

How can we use transmedia in education?

As a pedagogical tool, transmedia narratives allow critical thinking, as it is necessary to identify relevant or interesting information and materials to be able to engage in the process of construction of knowledge.

What is a transmedia project?

A transmedia project may combine many different types of prints or prose text, graphics and animation, or work across multiple platforms, such as different types of social media platforms, interactive websites or advertising outlets.

What is cross-platform media?

What is a cross-platform campaign? Cross-platform campaigns are social media campaigns run across multiple platforms. They meet your audience where they’re at with messaging tailored to each platform that generates awareness, interest and conversions.

What is a multi platform artist?

Producing creative content across multiple platforms is also sometimes described as a method of engaging in 360 degree storytelling. The idea is to enhance the narrative by providing meaningful interactions for users across several relevant platforms.

In which Star Wars film was the plot about finding Luke Skywalker?

Star Wars: Episode VII – The Force Awakens (2015) – Plot Summary – IMDb.

Why would a teacher use the concept of transmedia?

A transmedia pedagogy allows learners and content to flow fluidly across media platforms. Students can enter their learning in a way that meets their needs and educators can draw upon the strengths of and maximize the power of individual platforms.

How do you create a transmedia project?

4 Crucial Tips For Creating a Transmedia Story

  1. CREATE A STORY WORLD. “The Periodic Table of Storytelling” reveals the elements of telling a good story.

What is cross-platform in simple words?

In computing, cross-platform software (also called multi-platform software, platform-agnostic software, or platform-independent software) is computer software that is designed to work in several computing platforms.

How do you create a cross-platform content strategy?

How to Run a Cross-Platform Content Marketing Campaign

  1. Step 1 – Set your objectives.
  2. Step 2 – Select your social media platforms.
  3. Step 3 – Align your messaging based on each platform.
  4. Step 4 – Generate content for each social platform.
  5. Step 5 – Promote across all social channels.
  6. Step 6 – Track and evaluate.

What is a multi platform media?

In the current context, “multi-platform” refers to a strategic approach where media companies are focused on making or putting together products and services with a view towards delivery and distribution of that content proposition on not just one but across multiple platforms.

How many Jedi are left after rise of Skywalker?

After Order 66, only a measly one percent of Jedi were left standing. What is this? Considering that there were survivors who chose to relinquish their affiliation with the Jedi Order, the total number of remaining Jedi is around 100, by the time Star Wars ends.

Who is Rey’s dad?


But a new tie-in novel, Shadow of the Sith by Adam Christopher, finally fixes this. Rey’s parents are none other than Dathan and Miramir. No, that’s not a typo. Her dad’s name is Dathan, which is at least slightly better than Sheev Palpatine.

How can we use Transmedia in education?